| Monday, June 14 2021 From GreenBuzz – Joel Makower If the circular economy is to scale beyond a relative handful of companies engaging in a relative handful of initiatives, it’ll need some pretty powerful tools to enable them to assess the impacts of their products across the full value chain: design, materials selection, sourcing, manufacturing, packaging, transportation, merchandising, customer use and beyond. And to leverage those insights to create the next generation of sustainable, circular, even regenerative products. Without such a holistic perspective, companies will likely continue to tinker at the margins of circularity: substituting a renewable material here, increasing recyclability there, or maybe creating a program to take back and refurbish or reuse old products. Tomorrow, at Circularity 21, a new tool will be launched that just might change the game: the Higg Product Module, part of a suite of applications created by the self-described “sustainability insights” startup Higg. Marketed as “the only software tool on the market that can help companies calculate at scale the environmental footprint of their products beyond carbon emissions,” it stands to raise the bar not just on sustainable and circular materials and products but also the transparency that increasingly is being demanded from a variety of stakeholders. Read on for a deeper dive into the application. |
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